LOOP is a unique sustainable shaving subscription service that converts disposable razors into material which is used to 3D print a premium razor. 

Fast moving consumer goods (FMCG) are used by millions of people everyday, with a large majority ending up in landfill instead of being recycled. LOOP allows people to send them their disposable razors and are rewarded with a premium razor when subscribing to the LOOP shaving service.  

The LOOP team analysed consumer habits to produce a packaging solution that offers users of disposable razors,  an incentive to recycle to see the potential of their waste, ultimately getting them to move away from FMCG’s and encourage others to do the same. 

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